Everything You Need to Know Before Buying Promotional Drinkware

Promotional drinkware is one of the most popular types of popular promotional products, but the decision to purchase can often be a little overwhelming. Here’s what you need to know before buying promotional drinkware.

Everything You Need to Know About Promotional Drinkware

It’s one of the most commonly owned promotional products.

About 53% of U.S. consumers have reported owning promotional drinkware. T-shirts are the only type of promotional product owned more often.

It’s influential.

When asked how promotional products affect their opinions of advertisers, consumers ranked drinkware as the third most influential overall. In fact, more than half of consumers who own promotional drinkware in Pacific and Western regions of the country say they are more likely to do business with the business or company who gave it to them.

Consumers like promotional drinkware.

On average, consumers reported keeping promotional drinkware for about eight months, and half of those who own it say that they use their promotional drinkware at least two or three times per week. More than 80% of consumers say they keep it because it’s useful.

It’s available in different styles.

Straws, dual-walls, sip-through lids, stainless steel, acrylic – what’s the difference?

Stainless steel tumblers, like the Color Grip Tumbler and the Stainless Deal Tumbler, have stainless steel exteriors and insulated plastic liners. These tumblers have sip-through lids.

Acrylic tumblers feature dual-wall insulation that is designed to keep drinks cold. Some, like the Double Wall Acrylic Tumbler and the Clear Tumbler with Colored Lid, come with removable straws. Others have sip-through lids.

Plastic Tumblers, like the Color Splash Tumbler and the Ultimate Dual Wall are made of plastic and are similar to acrylic tumblers. Many of these have sip-through lids.

KOOZIE® Can and Bottle Koolers are insulated sleeves designed to keep beverages cold.

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Research provided by the Advertising Specialty Institute, ©2016, All Rights Reserved.

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